BIO
Craig Tegel is sharing his 30 years of experience in leading and building businesses in Australia and around the world.
With a management career that has spanned strategic planning, merger and acquisition integration, crisis management and executive-level leadership, Craig Tegel knows first-hand the challenges and rewards that leadership brings.
Craig is now sharing that experience with other leaders through People Make the Difference. This consulting business is based on the premise that people and leadership make the difference to the success of any business or organisation, and the impact it can have on society.
Many businesses make the claim that “people make the difference” but don’t deliver on that promise. Through his many years of experience, Craig knows that when leaders commit and put in the necessary hard work to truly deliver on that promise with consistent action then businesses rapidly create significant, sustainable value.
Craig has used his leadership skills to build and transform businesses, ranging from small, locally-focused companies through to large regional organisations. He is a sought after coach and mentor to senior leaders, and strategic thinker with a dedication and commitment to teamwork and developing leaders at all levels. Craig is now sharing his experience with others so that they can be stronger leaders who bring out the best in their teams and foster a culture of success.
Prior to founding People Make the Difference, Craig had a 17-year career with Adobe Systems. Highlights include:
- Six years based in Tokyo, as the President for the Japan and Asia Pacific (JAPAC) region, responsible for the channel and enterprise sales, as well as overseeing all functional areas to provide high quality service and support for customers across the region
- Overseeing Adobe’s transformation from the desktop to the cloud and a Software as a Service (SaaS) business model
- Growing Adobe’s JAPAC revenue to almost $1 billion for the first time
- Closing the biggest digital marketing enterprise deal in Adobe’s history
- Prior to his stint in Japan, Craig lead Adobe’s operations in the UK and Nordic regions including sales, marketing, channel distribution, customer support and professional services
Previously Managing Director for Asia Pacific, Craig oversaw Adobe’s operations in 10 countries managing 105 staff, and expanded the business in emerging markets including China and India
Before joining Adobe, Craig worked for Sun Microsystems as Marketing Director for the Australia and New Zealand region and also ran his own company, Innovative Learning for four years. He has lived and worked in Beijing, San Jose, London, Tokyo and Sydney.
In 2014 Craig was invited to join the council of The Hills Grammar School, a well-respected independent co-educational school in the Hills district of Sydney. As a director on council, Craig’s experience working with boards and Executive Directors provides a great platform to support other Executive Directors looking to enhance and expand their leadership skills and presence.
In 2015 Craig also joined the Advisory Board of a for profit company in the Financial Services industry based in Sydney.