Great leaders employ the art of storytelling, it is a powerful leadership skill that global corporations invest in heavily. Storytelling is not the domain of children’s books. Stories connect us. Studies show people make decisions largely based on emotional reasons, and then rationalise them afterwards so they feel logical. In this video, learn how:
Using stories appeals to the emotional side of the brain that drives connection.
Making a connection allows people to engage more easily: using a story is far more compelling than rattling off the corporate vision and mission.
To use small, easy storytelling tools to deliver interesting and engaging presentations